They simply sent a letter of non-renewal for 2023 due to 'nothing,'' he said. 'The central office decided to cancel the license. As Oleksandr Shevchenko, co-owner of the Ukrainian office, told Suspilne, this could have happened due to them releasing a special issue about the war, which had not been coordinated with the central office.

If you are writing a comment for publication, please mark clearly 'for publication'.US company Playboy Enterprises is closing down the Ukrainian version of the magazine, which has been in print in Ukraine since 2005.

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The digital edition will be available from September 13, when the print edition goes on sale. Single editions can also be purchased for the same price as hard copies, while subscriptions will be slightly higher than the lowest discount prices for the print version. Readers can buy a digital subscription at and each edition will be downloaded automatically. However, the company recorded a profit of $4.6m. The move comes as Playboy Enterprises becomes increasingly reliant on revenue from its licensing and entertainment businesses rather than the publishing division, which posted a second-quarter loss of $2.3m (£1.28m) on the back of weak advertising. There will also be opportunities for cross-promotion between the digital edition and. Zinio finds that digital subscriptions average about 5% of print subscriptions, which would boost Playboy by 140,000 copies. Ms Hefner said that the digital edition would be a more cost-effective way of distributing the magazine's content while boosting its circulation. 'More and more consumers are getting information and entertainment online and more and more advertising dollars are going online.'

'The increased distribution and worldwide access will also increase our advertisers' reach to consumers and provide additional advertising sales opportunities,' she said. The magazine, founded by Hugh Hefner in 1953, has already offered special editions in the digital format over the past six months with digital publishing firm Zinio Systems.Ĭhristie Hefner, Playboy Enterprises' chairman and chief executive, said the response had been positive and that making the monthly edition available online was a 'natural extension' of the brand.

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